Beschreibung No-Hype Copywriting: The Keys to Lively, Appealing and Truthful Sales Writing (English Edition). Quickly Learn to Write Vivid, Compelling and Honest Marketing PiecesIf screaming headlines and over-the-top phrasing make you want to hide your head in a bushel, get this guide to writing attention-getting yet sincere and helpful sales copy.Whether you're a coach, author, financial advisor, B-to-B product manager or some other kind of professional who values trust, dignity and respect for clients, you'll find a framework for setting down a solid first draft and then tweaking it into an effective selling tool.This concise handbook from a copywriting expert known for creative marketing leads beginning and intermediate writers through a three-step process of collecting the needed information, jazzing it up responsibly and then polishing it so it appeals to ideal customers.Discover:The 5 inescapable components of a complete marketing presentation and another element that adds oomph whenever it's appropriateWhy it's essential to provide more information for shoppers, rather than less - and how to identify the facts customers need10 ways to make yourself and what you're selling more credible21 no-hype writing techniques that make dull items much more desirableDozens of illuminating examples (many structured as "before" and "after")11 kinds of unethical or disreputable marketing tactics to avoid so you maintain self-respect and buyers' trust12 methods of fine-tuning your headline for greater reader intrigue and curiosityHow and why to tinker with your tone 8 techniques for making whatever you wrote more direct, clear and powerfulThis is a resource you'll want to consult again and again to transform a boring, weak promotion into one that sings you honorably into the profit column.Marcia Yudkin is the author of Meatier Marketing Copy, Persuading on Paper, 6 Steps to Free Publicity and 13 other traditionally published books, including a Book of the Month Club selection and another featured on "Oprah." She has delivered commentaries on National Public Radio and landed publicity on page 1 of the Wall Street Journal. As a copywriter, she works primarily with solo professionals, service firms, authors, publishers, software entrepreneurs and information marketers.
No-Hype Copywriting: The Keys to Lively, Appealing and ~ No-Hype Copywriting: The Keys to Lively, Appealing and Truthful Sales Writing - Kindle edition by Yudkin, Marcia. Download it once and read it on your Kindle device, PC, phones or tablets. Use features like bookmarks, note taking and highlighting while reading No-Hype Copywriting: The Keys to Lively, Appealing and Truthful Sales Writing.
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No-Hype Copywriting: The Keys to Lively, Appealing and ~ Read "No-Hype Copywriting: The Keys to Lively, Appealing and Truthful Sales Writing" by Marcia Yudkin available from Rakuten Kobo. Quickly Learn to Write Vivid, Compelling and Honest Marketing Pieces If screaming headlines and over-the-top phrasing ma.
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No-Hype Copywriting by Marcia Yudkin / Audiobook / Audible ~ The Keys to Lively, Appealing and Truthful Sales Writing. By: Marcia Yudkin. Narrated by: Marcia Yudkin. Length: 1 hr and 9 mins Categories: Business & Careers, Marketing & Sales. 4.2 out of 5 stars 4.2 (21 ratings) Add to Cart failed. Please try again later. Add to Wish List failed. Please try again later. Remove from wishlist failed. Please try again later. Adding to library failed Please .
No-Hype Copywriting: The Keys to Lively, Appealing and ~ No-Hype Copywriting: The Keys to Lively, Appealing and Truthful Sales Writing (Audio Download): .in: Marcia Yudkin, Marcia Yudkin, Creative Ways Publishing
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Marketing & PR - AboutPublicRelations ~ Six No-Hype Copywriting Techniques Is it possible to be lively and appealing, yet truthful in your potent sales writing? Marcia Yudkin says yes, with these detailed steps in just how to do it. So, Where Are Your Sales? There are few absolutes when it comes to sales success, but public relations and marketing tactics are key players on the field for winning sales, says expert Marsha Friedman .
Write a Better Fundraising Letter ~ Just like copywriting, writing great fundraising letters is not for amateurs. While businesses can often afford to pay the big bucks for great copywriting, nonprofits often depend on in-house staff to write that important letter and to put together a direct mail package. Don't despair. You can do it even if you're no more than a one-person shop. Here to help are the cardinal rules of writing a .
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Words that Sell: More than 6000 Entries to Help You ~ How about "appealing?" Take your pick from 76 synonyms. You'll even find more than 100 variations on "exciting." Fully updated and expanded, this edition of the copywriting classic is packed with inspiration-on-demand for busy professionals who need to win customers—by mail, online, or in person.
A Life You Want: Take Charge of Your Life! eBook by ~ No-Hype Copywriting: The Keys to Lively, Appealing and Truthful Sales Writing. Marcia Yudkin. $2.99 . Membership Rules! The Art of Selling What Matters . Sheri Jacobs. $2.99 . The Next Evolution of Marketing: Connect with Your Customers by Marketing with Meaning. Bob Gilbreath. $24.49 . Better Life: Powerful Tips on How to Thrive by Finding Your Focus on a Healthier, Wealthier, Loving, and .
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The Legacy ~ Step 3: Write your very own sales page by crafting Gene's profit-pulling and proven copy for your own product or service. It’s simple and easy just let Gene guide you along the way… The transcripts from both of Gene’s talks will fill you in on all the key copywriting elements and all you have to do is change the words and paste in your own images and you’re done.
sell books / Susan Harrow ~ Marcia Yudkin is a copywriting and branding expert and the author of 6 Steps to Free Publicity, now in its third edition, along with 15 other books. Her ebook No-Hype Copywriting: The Keys to Lively, Appealing and Truthful Sales Writing, is available on Kindle, Nook and Smashwords.